Our client is a well-established Austrian company in the healthcare sector, combining scientific excellence with a strong market position. As part of the consistent advancement of its digital activities, a leadership personality is sought who combines strategic orientation with operational implementation strength. The focus lies on professionalizing digital channels, establishing transparent control models, and further developing a committed team. The role offers a responsible key position with direct influence on the future digital direction.

Head of Digital Growth & Marketing (m/f/x)

 

YOUR FUTURE ROLE

• Overall responsibility for the strategic and operational development of digital marketing: Creating a clearly prioritized digital roadmap including measures, responsibilities, budgets, and timelines
• Leading, coaching, and professionally developing a specialized digital marketing team
• Managing integrated campaigns along the entire digital customer journey, optimizing digital platforms, websites, services, and relevant e-commerce touchpoints
• Advancing performance marketing, paid and organic social, SEO, GEO, and content marketing
• Establishing a transparent KPI, reporting, and attribution model to assess the economic contribution of digital activities
• Optimizing digital platforms, websites, services, and relevant e-commerce touchpoints
• Close collaboration with executive management and all relevant company interfaces, as well as managing agencies, technology, and platform partners

 

YOUR QUALIFICATIONS

• Several years of solid experience in digital marketing with budget responsibility, ideally already in a leadership role
• Proven responsibility for the conception and implementation of digital strategies and campaigns
• Strong expertise in performance marketing, social media, SEO, GEO, content, analytics, and conversion optimization
• Experience with KPI systems, attribution, and the traceable evaluation of marketing investments
• Ability to translate strategy into concrete measures and take personal responsibility for their implementation
• Experience in a quality-oriented or regulated environment (pharma/healthcare) is an advantage but not a mandatory requirement
• Entrepreneurial, reliable, and communicative personality with a cooperative leadership approach
• Excellent German and good English skills

 

WHAT MAKES THIS POSITION SPECIAL

• High degree of creative freedom in a strategically relevant digital development area
• Combination of leadership responsibility, strategic orientation, and personal operational impact
• Direct exchange with executive management and short decision-making paths
• Established, scientifically driven product environment

For this position, our client offers an annual gross salary of approximately €105,000 (including bonus), with a clear willingness to exceed this amount depending on specific qualifications and experience.

 

HAVE WE PIQUED YOUR INTEREST?

If you are interested in this new and exciting challenge, we look forward to receiving your online application via our career portal. The consultant responsible for you will contact you promptly after receiving your documents. To ensure GDPR-compliant processing of your documents, we kindly ask you to refrain from submitting an application via email.